MeMD

by Evo (by Fabric)  · Based in United States → — We make it simple to get expert care.
general-practice mental-health

Varies by service type; low-cost for urgent care, specific rates for therapy.
Documentation ProvidedRegulatory Status Disclosed

Overview

Evo, formerly MeMD, is a comprehensive virtual care platform offered by Elevance Health. It provides patients with convenient access to licensed medical providers for a wide range of common health concerns, including urgent care, primary care, and mental health services. The platform is primarily accessed through employer and health plan partnerships, making virtual care an accessible benefit for many individuals.

For physicians, Evo represents a significant player in the telehealth landscape, offering a streamlined approach to virtual consultations. Patients can engage with board-certified providers via online interviews, phone calls, or video visits, depending on their needs and the nature of their condition. This flexibility allows for efficient triage and care delivery for non-emergent issues.

The services encompass diagnosis and treatment plans for conditions such as cold, flu, COVID-19, skin issues, eye/ear/mouth concerns, and sexual health. A key component is mental health support, including adolescent and adult talk therapy, as well as medication management for anxiety and depression. If a virtual consultation determines that in-person care is necessary, Evo assists patients in finding appropriate local resources.

Evo also facilitates medication refills and prescription fulfillment, with providers able to send prescriptions directly to the patient’s chosen pharmacy when medically appropriate. The platform emphasizes ease of use, aiming to connect patients with expert care quickly, thereby supporting timely access to healthcare services.

Reviewed by Pouyan Golshani, MD — Interventional Radiologist

Key Features

  • Virtual urgent care
  • Virtual primary care
  • Mental health therapy
  • Medication management (anxiety/depression)
  • Online interview, phone, or video visits
  • Diagnosis and treatment plans
  • Prescription fulfillment
  • Employer and health plan partnerships
  • Follow-up messaging with providers
  • Care for common conditions (cold, flu, skin, etc.)

Use Cases

  • Virtual primary care consultations
  • On-demand urgent care for non-emergencies
  • Mental health counseling and therapy
  • Medication refills and management
  • Remote diagnosis and treatment of common ailments
  • Preventative care and wellness checks

What Physicians Need to Know

Therapeutic Modality (CBT/DBT/ACT)
Brightline utilizes a range of evidence-based therapeutic modalities, including Cognitive Behavioral Therapy (CBT), Dialectical Behavior Therapy (DBT), and Acceptance and Commitment Therapy (ACT). They also incorporate Habit Reversal Training (HRT), Parent Management Training (PMT), and Organizational Skills Training (OST). For anxiety, their therapists focus on CBT with exposures, and for Obsessive-Compulsive Disorder (OCD), they employ Exposure and Response Prevention (ERP), a form of CBT.
Crisis Detection & Escalation
Brightline emphasizes integration with the 988 Suicide & Crisis Lifeline, particularly noting its importance for youth who prefer text and chat channels. While primarily focused on rail safety, Brightline also installs digital warning signs with suicide prevention messaging, directing individuals in need to call 211. Their screening processes, such as the PHQ-9, include questions about suicidal ideation, indicating a protocol for identifying and addressing crisis situations.
PHQ-9/GAD-7 Integration
Brightline integrates standardized questionnaires like the Patient Health Questionnaire-9 (PHQ-9) for depression and the Generalized Anxiety Disorder-7 (GAD-7) for anxiety to measure patient progress and tailor care plans. They also utilize other parent-reported questionnaires, such as the PSC17, to gain a comprehensive understanding of a child's mental health.
Session Note Generation
The provided information does not explicitly detail AI-powered session note generation for Brightline. However, Brightline leverages Healthie as its EHR platform, which offers flexibility and scalability for managing clinical documentation.
Patient Safety Guardrails
Brightline implements patient safety guardrails through its commitment to evidence-based care and individualized treatment plans. Care begins with a comprehensive three-session diagnostic evaluation to thoroughly understand a child's needs and establish an evidence-based care plan. The company's awareness and integration with crisis resources like 988 also contribute to safety. It's important to note that Brightline experienced a data breach in 2023 through a third-party vendor, highlighting the ongoing need for robust data security measures.
Between-Session Support
Brightline offers comprehensive between-session support, including articles, digital exercises, open communication channels, and homework assignments to reinforce learned skills. They provide on-demand resources and support from a Brightline Coach, as well as a digital platform called 'Connect+' which offers tips, guides for parents and caregivers, interactive exercises, and on-demand chat with a coach for anytime support. For the BrightLife Kids program in California, coaching includes 1:1 video sessions, between-session chatting, and additional content and resources.
Outcome Measurement
Brightline is dedicated to measuring clinical outcomes and demonstrating the effectiveness of its services. They conduct studies and utilize validated clinical outcome measures to track improvement. Progress is measured weekly using patient-reported outcome questionnaires such as PHQ-9, GAD-7, and PSC17, with treatment goals set collaboratively with families. Studies have shown significant reductions in caregiver stress and improvements in children's anxiety, depression, and disruptive behavior. Brightline is also developing a tool to provide parents with data visualizations of their children's progress.
Provider Dashboard
Brightline utilizes Healthie as its cornerstone EHR infrastructure partner, leveraging its flexible and scalable platform and API. While specific details about a 'provider dashboard' are not explicitly outlined, the use of such an EHR system implies functionalities for clinicians to manage patient care, scheduling, and documentation efficiently.
Cultural Sensitivity
Brightline is committed to providing inclusive and identity-centered care, with a particular focus on supporting LGBTQ+ and BIPOC families. They mandate clinician training with Violet, an analytics and training platform designed to enhance culturally competent care. Additionally, Brightline offers bilingual support in English and Spanish, and provides interpreter services in 17 Medi-Cal languages for its BrightLife Kids program.
Physician Tip

For referring physicians, Brightline offers a streamlined referral process for pediatric patients needing mental health support. They emphasize a collaborative care model where psychiatry services work in conjunction with therapy and actively involve parents. Brightline clinicians coordinate closely with the child's pediatrician to ensure integrated care. Physicians can be confident in referring patients, knowing that Brightline provides evidence-based care with measurable outcomes.

Brightline integrates with various health plans, including Aetna, Cigna, and Blue Cross Blue Shield. They partner with Collective Health for data exchange, including utilization, engagement, and eligibility information. Their core EHR infrastructure is built on Healthie's API-first platform, allowing for customization and seamless integrations. Brightline also aligns with public mental health ecosystems, notably partnering with the 988 Suicide & Crisis Lifeline infrastructure. The BrightLife Kids program is funded by the California Department of Health Care Services. Furthermore, Brightline collaborates with organizations like Peer Health Exchange to develop teen-focused offerings and mandates clinician training through Violet for cultural competency.

Details

Category Mental & Behavioral Health AI, Patient Intake & Forms, Telehealth & Virtual Care
Pricing Varies by service type; low-cost for urgent care, specific rates for therapy.
  • Evo Everyday & Urgent Care: $15 visit fees
  • Initial Therapy Intake: $175
  • 45-minute Therapy Session: $125
  • Visit fees may vary and may not be covered by insurance
DeploymentCloud
Mobile AppYes
API Available Yes
LanguagesEnglish
Target SizeEmployers, health plans, and individuals (formerly served 30,000 employers and 5 million members as MeMD).
Compliance
BAA Available Yes AI-estimated
HIPAA Compliant Yes AI-estimated
FDA Status Not applicable AI-estimated — not applicable
Integrations
EHR Not specified
Specialties General Practice, Mental Health

Social Proof

Customers5 million+ members (as MeMD, now Evo by Fabric).
Notable
Elevance Health members and partner employer groups

What the Web Says

MeMD, now part of Evernorth (Cigna), is a telehealth platform offering on-demand healthcare for minor medical issues and behavioral health concerns through video consultations. The service aims to provide convenient and affordable access to licensed medical professionals and therapists. While many users appreciate the ease of use and cost savings, some reviews highlight issues with provider availability, customer service, and the inability to handle more complex medical needs.

Overall: Mixed

Strengths

  • Convenient 24/7 access to healthcare services from home.
  • Affordable flat fee per visit, often comparable to co-pays, and doesn't require insurance.
  • Ability to receive personalized treatment plans and prescriptions electronically.
  • Reduces travel time and avoids germ-filled waiting rooms.
  • Offers a variety of services including urgent care, mental health therapy, and psychiatry.
  • HIPAA compliant, ensuring patient confidentiality.

Limitations

  • Inconsistent provider availability and long wait times for appointments.
  • Some users report poor bedside manner from doctors.
  • Difficulty with customer service, including long hold times and issues with scheduling and no-show fees.
  • Limitations in diagnosis and treatment for conditions requiring in-person examination (e.g., strep throat swabs).
  • Employment of physician assistants who cannot prescribe medication, leading to frustration for some patients.
  • Platform issues such as connectivity problems and an outdated customer call system.

Based on reviews from: Medical App Reviews, SmartCustomer, Indeed.com, TenereTeam, SoftwareReviews, G2, Trustpilot, A Mom's Take, Reddit, Capterra

Last updated: 2026-08-07

Ratings & Reviews

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Ease of Use
Integration
Support & Docs
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Press & Coverage

PR Newswire
Fabric Acquires MeMD, Expanding Virtual Care Services to 30,000 Employers and 5 Million Members
Fabric, a healthcare technology company, announced its acquisition of MeMD from Walmart Inc., significantly expanding its virtual behavioral, urgent, and primary care services to 30,000 corporate partners and 5 million members. This acquisition builds on a previous technology partnership and aims to streamline patient intake and documentation.
2024-06
InsuranceNewsNet
Health tech startup Fabric acquires Walmart's telehealth business
Fabric has acquired MeMD from Walmart, following Walmart's decision to close its healthcare business due to a challenging reimbursement environment and rising operational costs. MeMD will operate independently, retaining its existing customers and most employees, including CEO Bill Goodwin.
2024-07
Walmart Corporate
Walmart Health To Acquire Telehealth Provider MeMD
Walmart Health announced an agreement to acquire MeMD, a multi-specialty telehealth provider, to expand access to virtual care across the nation, including urgent, behavioral, and primary care services. This acquisition aimed to complement Walmart's in-person health centers and reinforce its commitment to integrated, omnichannel health delivery.
2021-05
Fierce Healthcare
Walmart to acquire telehealth company MeMD as Amazon Care signs first customer
Walmart Health's acquisition of MeMD was seen as a move to compete with Amazon in the telehealth market, enabling Walmart to expand its virtual care services for urgent, behavioral, and primary care nationwide. The acquisition was subject to regulatory approval and aimed to accelerate healthcare access across the country.
2021-05
Business Wire
MeMD Launches Short-Term Telehealth Offering to Help Businesses Nationwide Manage COVID-19
MeMD introduced 'Total Telehealth-Rapid Response,' a short-term telehealth offering providing 90-day access to virtual medical and behavioral healthcare services for businesses to manage employee health during the COVID-19 pandemic. This initiative allowed companies to implement urgent care, teletherapy, or telepsychiatry services on a flexible contract basis.
2020-03
SoftwareReviews
MeMD Customer Reviews 2026 | Telemedicine | SoftwareReviews
MeMD provides high-quality, convenient, and affordable on-demand healthcare, connecting patients with licensed medical providers and therapists for video-based visits for minor medical issues or behavioral health concerns. The platform utilizes proprietary technology to deliver care securely online, over the phone, or via a mobile app.
2026-08

Videos

Product demos, reviews, and walkthroughs for MeMD.

View all on YouTube

Frequently Asked Questions

Amwell integrates AI primarily for patient activation, automated mental health services, and to facilitate real-time connections between patients and therapists. While AI assists with tasks like scheduling and initial patient intake, human clinicians remain central to diagnosis, treatment, and providing nuanced therapeutic interventions.
Amwell is designed to be HIPAA-compliant and is willing to enter into Business Associate Agreements with covered entities. They employ secure streaming video for virtual visits and have privacy policies that prioritize the protection of sensitive health information.
Amwell's mental health services are typically priced per session, with costs varying based on the type of provider (therapist vs. psychiatrist) and service. Initial psychiatry consultations are generally more expensive than follow-up visits or therapy sessions. Amwell accepts many major health insurance plans, which can significantly reduce patient out-of-pocket costs.
Inherent limitations of AI in mental health include a lack of human empathy, potential for inaccurate diagnoses in complex cases, and risks in crisis situations. Amwell addresses these by emphasizing human clinical oversight and integrating AI as a supportive tool rather than a replacement for professional judgment.
Amwell maintains a strong commitment to clinical quality and efficacy, supported by ongoing performance reviews and clinical oversight for its behavioral health programs. Their board-certified psychiatrists and licensed mental health professionals are vetted through rigorous medical oversight and peer reviews.
Yes, Amwell's platform is designed for integration with major EHR systems like Epic and Cerner. This allows providers to launch virtual visits directly from their EHR, document patient interactions seamlessly, and maintain a unified patient health record.
Amwell's services offer accessibility and convenience, integrating digital and automated programs to enhance the patient experience and support between visits. While effective for many conditions, for complex mental health cases or those requiring nuanced relational cues and in-depth assessment, human clinicians remain indispensable, and AI serves to augment their capabilities rather than replace them.

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Suggest an Edit → | Last Verified: 2026-05-07 | First Added: 2026-05-07
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