Healthwise
by Healthwise (now part of WebMD Ignite)
· Based in United States →
— Empowering Decisions. Igniting Action.
Subscription-based licensing for enterprise clients (hospitals, health plans, emr vendors).
Regulatory Status Disclosed
Overview
Healthwise, now part of WebMD Ignite, provides evidence-based health education content and patient engagement solutions. This medical AI tool is designed for a broad range of healthcare organizations, including health systems, hospitals, health plans, and care management companies. It aims to support clinical leaders, IT leaders, and finance/C-suite leaders within these settings.
- What it does: Healthwise offers a library of clinically reviewed articles, images, interactive tools, and videos covering thousands of health topics. The content is designed to be easily understood and actionable for patients.
- How it fits a clinical or practice workflow: The solutions integrate with existing workflows, including Electronic Health Records (EHRs) like Epic, Oracle/Cerner, and Meditech, as well as Customer Relationship Management (CRM) systems and care management platforms. This allows for the delivery of personalized education at the point of care, through patient portals, SMS/text, email, and print. It also supports discharge education and ongoing patient support.
- Notable capabilities: Healthwise content is developed to rigorous standards for accuracy and accessibility, and includes multilingual support. The platform leverages AI to personalize patient materials and campaigns, aiming to improve education and engagement. It also offers interactive AI-powered assistants to guide patients through content. Features include personalized education based on patient profiles, streamlined history review to avoid redundancy, and customization options for specific patient needs.
Reviewed by Pouyan Golshani, MD — Interventional Radiologist
Key Features
- Extensive, evidence-based health content library (25,000+ pieces, 8,000+ topics)
- Multimedia content (videos, illustrations, interactive tools, articles)
- Interactive AI-powered assistants (HealthInteractive)
- Symptom Checker
- Decision Aids/Shared Decision-Making Tools
- EMR/EHR Integration (Epic, Oracle/Cerner, Meditech, Allscripts, FHIR)
- CRM Integration (Salesforce)
- Patient engagement tracking & analytics
- Customizable content branding
- Direct to Patient Automated Education (SMS/text capabilities)
Use Cases
- Enhance patient education and engagement for health systems and plans
- Improve care continuity and outcomes for clinical leaders
- Drive patient acquisition and brand visibility for marketing leaders
- Support population health initiatives and care management programs
- Streamline clinical workflows and support regulatory requirements
- Deliver scalable, affordable health education in rural communities
What Physicians Need to Know
Patient Portal Integration
Healthwise content can be integrated into patient portals, including Epic's MyChart, allowing patients to access educational resources directly through their existing portal.
Appointment Scheduling AI
While Healthwise itself is primarily a content provider, AI-powered appointment scheduling tools are a growing trend in healthcare, aiming to automate booking, reminders, and rescheduling to reduce no-shows and administrative burden. Some platforms, like HealthTap, integrate symptom checking with appointment scheduling.
Symptom Checker Accuracy
Healthwise is listed as a symptom checker tool in systematic reviews. However, studies on symptom checkers in general indicate that their diagnostic accuracy can be low (ranging from 19-38% for primary diagnosis), though triage accuracy (recommending appropriate care) is often higher (49-90%). There is significant variation in performance among different symptom checkers.
Multi-Language Patient Support
Healthwise is actively investing in expanding its health education content to 18 languages beyond English and Spanish, leveraging generative AI and machine learning for accurate and consistent translation. This addresses a critical barrier to health literacy and equity for over 67.3 million people in the U.S. who speak a language other than English at home.
Health Literacy Adaptation
Healthwise content is designed with easy-to-understand language, avoiding jargon and technical terms, to be accessible to patients with varying levels of health literacy. They also utilize multimedia resources like videos and illustrations to enhance understanding and retention.
Chronic Disease Management
Healthwise provides extensive, evidence-based content on a broad range of health conditions, including chronic diseases. This content supports patients in understanding and managing their conditions, which is a key aspect of chronic disease management.
Medication Adherence Features
While Healthwise primarily offers educational content, effective chronic disease management, which Healthwise supports, emphasizes medication adherence. AI-powered patient engagement platforms can automate reminders and provide personalized guidance to improve medication adherence.
Patient Education Content
Healthwise is a leading provider of evidence-based medical content, offering over 8,500 topics on health conditions, tests, procedures, medications, and wellness. This content is written by medical experts, regularly updated, and available in various formats, including articles, videos, and interactive tools.
Accessibility Compliance
Healthwise content is designed to be user-tested and optimized for accessibility, including features like captions on videos by default. Healthcare organizations, including those using Healthwise content, are generally required to comply with Web Content Accessibility Guidelines (WCAG) 2.1 Level AA and Section 508 of the Rehabilitation Act.
Physician Tip
Leverage Healthwise's extensive, evidence-based patient education content to supplement your consultations and empower patients to make informed decisions. Integrate their resources directly into your patient portal and EHR for seamless access at the point of care and for patients at home. Utilize the multi-language support to effectively communicate with diverse patient populations and address health literacy gaps. While Healthwise provides symptom checking capabilities, remember that these tools generally have low diagnostic accuracy; always emphasize that they are for informational purposes and not a substitute for professional medical advice and diagnosis. Encourage patients to review the provided educational materials, especially for chronic disease management and medication adherence, to foster better self-management and understanding of their treatment plans.
Healthwise content offers bi-directional integration with various healthcare systems, notably Epic's EMR and patient portal platforms like MyChart. This allows for automatic delivery of personalized content into clinical workflows and captures patient engagement data. Healthwise also provides APIs (Authorization, Content, Search, Taxonomy) that follow RESTful design patterns and use OAuth 2.0 for authorization, enabling integration with other applications. Their content can be integrated into websites, patient portals, and other digital health applications.
Details
| Category | Patient Engagement & Education |
| Pricing | Subscription-based licensing for enterprise clients (hospitals, health plans, emr vendors). — Pricing is not publicly disclosed; contact sales for a quote. |
| Deployment | Cloud-based (Content-as-a-Service - CaaS) with integrations for EHRs, CRMs, websites, and mobile apps. |
| Compliance | |
| BAA Available | Unknown AI-estimated |
| HIPAA Compliant | Unknown AI-estimated |
| FDA Status | Not applicable AI-estimated |
| Integrations | |
| EHR | Not specified |
| Specialties | Family Medicine, Hospital Medicine, Internal Medicine |
What the Web Says
Healthwise is a non-profit company established in 1975, specializing in developing health content and patient education for various healthcare entities. Their offerings include decision-support tools, self-care materials, and a widely distributed Healthwise Handbook. The company aims to integrate health education into clinician workflows to improve patient outcomes and satisfaction, and their content is evidence-based and expert-reviewed.
Overall: PositiveStrengths
- Provides comprehensive health education resources, including patient instructions, videos, and decision aids.
- Content is evidence-based and reviewed by experts, ensuring accuracy and reliability.
- Helps patients avoid unnecessary doctor and emergency room visits.
- Integrates seamlessly with various health information technology systems and platforms.
- Offers customizable tools to reduce administrative burden and improve patient experience.
- Positive workplace culture with good work-life balance and fair pay, according to employee reviews.
Limitations
- Some older employee reviews mention the workplace not being as innovative or supportive as portrayed.
- Limited information available from independent tech reviewers, G2, Capterra, or Reddit specifically about Healthwise's patient education products, with search results often conflating it with other similarly named companies.
Based on reviews from: Indeed.com, Slashdot, Wikipedia, Healthgrades
Last updated: 2026-06-19
Ratings & Reviews
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Press & Coverage
PR Newswire
WebMD Health Corp. Acquires Healthwise, Incorporated's Operating Assets, Building on Leadership in Member and Patient Engagement Solutions
WebMD Health Corp. acquired the operating assets of Healthwise, Incorporated, integrating them into WebMD Ignite to create a leading healthcare growth and engagement platform. This acquisition aims to enhance patient and member health education and engagement solutions, serving over 650 healthcare organizations.
2024-02
Fierce Healthcare
WebMD picks up Healthwise to build out patient engagement solutions, expand its footprint to 650 organizations - Fierce Healthcare
WebMD acquired Healthwise's operating assets, including content, products, technology, and client relationships, to strengthen its patient and member engagement tools. The integration into WebMD Ignite will expand its reach to over 650 healthcare organizations, including more than 50% of U.S. hospitals and 85% of top 20 payers.
2024-03
The Rural Monitor - Rural Health Information Hub
Unapologetically Built Backwards: ONU HealthWise, Pharmacist-Driven Healthcare Access in Rural Ohio - The Rural Monitor - Rural Health Information Hub
This article highlights ONU HealthWise's efforts in providing pharmacist-driven healthcare access in rural Ohio, including expanding mail-order prescription services and offering delivery with mobile clinics. The initiative addresses the need for healthcare services in areas affected by rural pharmacy closures.
2026-03
PMC (PubMed Central)
Improving occupational health for health workers in a pilot hospital by application of the HealthWISE international tool: An interview and observation study in China - PMC
This study examines the systematic improvement of occupational health for healthcare workers in a Chinese hospital through the implementation of HealthWISE, an international tool developed by the ILO and WHO. It highlights valuable experiences and lessons for promoting health and well-being among health workers.
2023-02
The Center for Technology and Behavioral Health
Healthwise: Getting High After 55 | The Center for Technology and Behavioral Health
This article discusses the rising trend of cannabis use among older adults, noting a significant increase in use among those aged 65 and older. It advises older adults to be mindful of dosing, potential medication interactions, and long-term cognitive effects when using cannabis products.
2026-06
The Maui News
Healthwise Maui: Experts answer your health-related questions | News, Sports, Jobs
Healthwise Maui features physicians, providers, and administrative staff from Maui Health hospitals and clinics answering public health questions. Recent topics include tips for sleeping better after hip replacement surgery and what to include in a birth plan.
2026-06
Diabetes Care
The New Obesity Treatment Landscape: Challenges and Opportunities to Promote Shared Decision-Making in People With Obesity and Type 2 Diabetes | Diabetes Care
This narrative review discusses recent research on factors influencing shared decision-making for adult patients with obesity and type 2 diabetes, focusing on the evolving obesity treatment landscape. It highlights barriers and facilitators to shared decision-making and calls for system-level changes.
2025-12
Cigna
HEALTHWISEu00ae REFERENCE LIST | Cigna
This document provides a reference list for Healthwiseu00ae chronic condition educational material and guidelines, with content current as of late 2019 and early 2020. It includes citations for various health topics like heart failure, diabetes, and asthma, drawing from medical associations and government health departments.
2016-05
Videos
Product demos, reviews, and walkthroughs for Healthwise.
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Frequently Asked Questions
Healthwise offers various integration methods, including direct API access and pre-built integrations with major EHR platforms. This allows for seamless access to patient education materials directly within your clinical workflow, enabling you to assign relevant content during or after appointments.
Healthwise content is evidence-based and developed using a rigorous editorial process, often citing peer-reviewed research. Studies and case studies on the Healthwise website demonstrate its impact on patient comprehension, adherence to treatment plans, and overall health outcomes.
Healthwise provides analytics and reporting tools that allow you to track patient engagement with assigned content, including viewing rates and completion of interactive modules. While specific rates can vary, Healthwise aims to optimize content for readability and engagement to encourage higher patient utilization.
Yes, there are other patient education platforms available. Healthwise differentiates itself through its extensive library of evidence-based content, focus on health literacy, multimedia formats, and robust integration capabilities with EHR systems.
Healthwise typically offers flexible pricing models that can be tailored to the size and needs of your practice or healthcare system. This often involves licensing fees based on factors like the number of providers, patient volume, or specific content modules utilized.
While Healthwise offers a broad range of topics, highly specialized or rare conditions might require supplementary resources. Healthwise strives for cultural sensitivity and offers content in multiple languages, but it's important to assess its suitability for your specific patient demographics and unique needs.
Healthwise has a dedicated team of health educators and medical professionals who continuously review and update content to ensure it aligns with the latest evidence-based medical guidelines and research. Updates are made regularly to maintain accuracy and relevance.
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| Last Verified: 2026-06-19 | First Added: 2026-06-19