Pakistan's premier venture fund, aggressively backing scalable tech models that digitize massive, fragmented industries like pharmaceuticals (e.g., Dawaai, Oladoc).
About Sarmayacar
Sarmayacar is Pakistan’s premier venture capital fund, founded in 2016 in Lahore and aggressively backing scalable technology models that digitize fragmented Pakistani industries. Healthcare is a real thesis area, with documented investments in Oladoc (a doctor-booking and telemedicine platform that has served over 15 million patients across a network of 25,000+ verified doctors) and Dawaai (an online pharmacy operating across Pakistan’s $3 billion pharmaceutical market). Check sizes of $1M to $5M place the firm in the meat of Pakistani seed and Series A activity.
The firm’s natural fit is with Pakistani founders building tech-enabled platforms in massive, fragmented sectors, including healthcare, fintech, mobility, and commerce. For healthcare founders specifically, the right profile is a team with credible local operational experience or a Pakistani technical founder building software, marketplace, or care delivery models targeting the country’s 240 million-plus population. The firm is AI-thematic but the deeper pattern is digitization of analog industries; AI is a tool, not the core thesis. Founders building deep biotech or clinical assets requiring multi-year patient capital are not the right fit.
Geographically, Sarmayacar’s advantage is unmatched in the Pakistani ecosystem: deep local network, regulatory familiarity, and credibility with international co-investors who want exposure to the market but lack local sourcing. For founders building primarily for the Pakistani diaspora or for cross-border GCC markets, the firm can be a useful regional anchor. For founders without Pakistan ties, the firm is not the natural partner.
The right entry path is a warm intro from a portfolio founder (Oladoc, Dawaai, Bazaar, etc.) or from a Pakistani diaspora operator with credibility in the firm’s network. The firm reads partner-led decks and responds to clear regional theses with strong unit economics. The pitch should lead with the Pakistani market wedge, evidence of product-market fit, and a credible follow-on plan that addresses the realities of cross-border capital from GCC or US investors. Healthcare-specific pitches should include a clear view on Pakistani payer dynamics, regulatory pathways, and the formal-informal market split.
Caveats. Pakistan’s macroeconomic and FX volatility introduces real risk into venture economics; cross-border holding structures matter. The firm’s healthcare-specific portfolio is concentrated in two large bets (Oladoc, Dawaai); if you are competing directly with either, expect a conflict-of-interest filter. Confirm the firm’s current deployment pace and follow-on appetite via reference calls with portfolio founders. For Pakistani healthcare founders building scalable digital platforms, Sarmayacar is the most credible domestic seed partner available; for non-Pakistani founders or deep clinical plays, look elsewhere.
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